Staging Investment Properties

Hey there Happy Nesters,

How is everyone on this gorgeous day? The weather here in the Houston area has been hot but it is so beautiful out! It has been a super busy week for us at Staging The Nest. We started our week out de-staging a home that sold very quickly and for top dollar out in the Magnolia area. Then we worked in our warehouse creating staging plans for the Vacant Staging projects that we had later in the week. We pulled artwork, throw pillows, accessories and all the furniture each home needed in order to give it that beautiful staged look. We also did a little shopping for inventory items as well as some specialty items needed for each of the homes.

This week, we worked with multiple Real Estate Investors on their Renovation & Flip properties. Real Estate is always changing, some months are more of a Seller’s Market, some month’s are more of a Buyer’s Market. Real Estate is also a Feast or Famine type of industry. With Real Estate Investors, they are always looking for the next best deal to invest in, whether that will be for a flip property or a buy-hold property that they plan to lease over time.

We have connected with multiple Real Estate Investors to stage their properties once the renovations are completed. The Investors factor our staging price into their rehab budget so they know their “all-in” costs when it comes to flipping a home, from start to finish. And staging is ever-more important. Staging is marketing; Staging is merchandizing; Staging is what sells homes. The visual purpose of staging a flip house is to define the areas in the property, give the property some personality, create emotional connection points for buyers, and showcase the beautiful features of the property. By doing all of this, we turn the property into a home that buyers connect to. The goal of staging is to get buyers to fall in love with the property so they make an offer, and the home sells! We help our Real Estate Investors sell their properties quickly and for top dollar, because we want them to get the best Return on their Investment!

Check out one of our Vacant Staging projects that we completed this week for a Real Estate Investor in The Woodlands area.

If you are planning to invest in Real Estate, whether to renovate and flip a home, or to simply lease it out, contact us first to stage your property. You should get your staging proposal upfront so that you can factor the cost of staging into your investment and renovation budget. Unplanned expenses come up when renovating a home, but staging shouldn’t be one of them. As we like to say… Don’t Delay, Stage Today! Staging before listing the home for sale sets you up for success!

http://www.StagingTheNest.com | 832-427-2463

Until next time…

xoxo

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Photo Credit: BK Designs Real Estate Photography

Farmhouse Home Staging

Hey there happy nesters,

As we all know, the farmhouse style is the latest craze with home design and decor, with a big thanks to Chip and Joanna in Waco. And who doesn’t love that soft look of reclaimed wood, painted furniture, and farmhouse style accent decor?  Well, this home did not disappoint. This is a true original farmhouse, nestled on five and a half acres in the little town of Magnolia, Texas.

The property features private gate access, a fully air conditioned Dog Kennel with 10 dog runs outside, a stocked pond, a barn and a vegetable garden and that’s just whats outside. On the interior of the home, you will find original wood paneling that is painted white for that farmhouse shiplap look; a wood burning brick fireplace with custom mantle; a large updated open kitchen; a huge walk-in pantry with room for your fridge and a back porch entrance; new hardwood flooring; custom master bathroom that is to die for; additional guest bedrooms with plenty of space for your family and friends; and a bonus room that could be used as a secondary living room, a study, or a game room – you decide!

If you are looking for a home with all the charm of farmhouse living, look no further. Take a look at these photos for your viewing pleasure! And if you are interested in scheduling a showing for this home, feel free to reach out to us and we will put you in contact with the listing agent. Ashley@StagingTheNest.com

Thanks for checking out our newest staging project. We can’t wait to share our upcoming projects as well. Stay tuned…

And in the meantime, if you need to stage your home send us an email or give me a call. I’d love to chat with you about staging your nest! 832-427-2463

xoxo

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Photo Credit: BK Designs Real Estate Photography

Expertise Home Staging Award!

Hey there, Happy Nesters! Thanks for following along with all my fun staging jobs and the staging and real estate industry information. I have been enjoying sharing all of this with you!

Yesterday we were informed that Staging The Nest was awarded a pretty cool award! We have been named as one of the TOP 17 home staging companies located in the Houston Metro area! That is so exciting for us and we are truly so thankful to all our clients who have helped us gain this recognition! It is because of you that we are ranked so highly among some amazingly talented people in our industry! So, Thank You!!

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Contact us today to have your home staged by Staging The Nest! Whether we use your furniture and accessories or you choose to have us furnish your vacant property, we have Home Staging solutions that will fit your need! Call us today! We are here to help!

832-427-2463 | Ashley@StagingTheNest.com

Photo Credit: BK Designs Real Estate Photography

Staging The Nest – Walden Rd

Good morning Happy Nesters!

We are officially beginning the busy season of Late Winter / Early Spring home selling. And, that means that our little Home Staging business is staying busy with consultations and vacant home staging projects. When you want to sell your home quickly and for top dollar, give us a call! 832-427-2463

We will stage your home using proven home staging techniques to appeal to more buyers. By doing this, we will help generate more offers to get your home sold quickly! Because less than 10 percent of home buyers have the ability to visualize a vacant space, we create the visual appeal for them. Think Model Home!

Check out the photos below of our most recent staging project in Montgomery, Texas located at The 18th at Walden Condominiums close to Lake Conroe and Walden Golf & Country Club. If you are interested in this property, contact us today and we can put you in touch with the listing agent. They are scheduling tours and taking offers now! 832-427-2463  |  Ashley@StagingTheNest.com

Photos credit: BK Designs Real Estate Photography

To schedule your Home Staging Consultation, give us a call today! Whether your home is Occupied or Vacant, we have Home Staging options perfect for you!

832-427-2463  |  Ashley@StagingTheNest.com

www.StagingTheNest.com

Profit Killing Mistakes for Houston Home Flippers

Hey there, happy nesters! Can you believe that it’s already 2017? The holidays came and went in a flash! And now we are in a new year, which means the Houston area Real Estate market has changed again!

A new year means many Houston area homes will be listed for sale very soon on http://www.HAR.com! That being said, this blog post is very important especially for home flippers in and around the Houston and The Woodlands areas.

There are hundreds of new home flippers every year; some that have zero prior experience in the house flipping industry and/or real estate industry. What does this mean? Well this means that these new flippers are most likely making rookie mistakes which will kill their profits when it comes time to sell the property.

So, if you are a new (or experienced) home flipper, check out these 4 most common mistakes made by New Home Flippers. And, let’s make sure that you are not making any of these mistakes.

  1. Not Putting Together a Team: You must have a team of vendors from lawyers to realtors, and wholesalers to lenders. Be prepared!
  2. Not Vetting the GC: The majority of issues new investors have during their first flip are the result of contractor issues. Thoroughly VET your contractor!
  3. Not Staging: Staged homes sell up to 2.5x quicker and for up to 17% more than non-staged homes! Give me a call and I can help you with this! 832-427-2463 | Ashley@StagingTheNest.com
  4. Holding Too Long: The longer you hold onto your property, the more costs you will incur. Price wisely, sell the property, and collect your profits!

Before you begin, make sure you have all the right people in place to help you succeed with your home flipping business! There are always surprises when you start working on a new flip, so be ready!

Four Profit Killing Mistakes

Four Profit Killing Mistakes Created By Asset Based Lending LLC

Staging The Nest – Twin Oak

Hey there, Happy Nesters! Now that Thanksgiving has come and gone, and everyone is focusing on Black Friday and Cyber Monday deals, I wanted to share a real estate listing with you all that we recently staged.

Nestled in the Chateau Woods community just outside of The Woodlands, Texas is this quaint 1,472 square ft home. It has 3 bedrooms, 2 bathrooms, a large living room, and a large lot perfect for family gatherings, children to run and play, and plenty of space for pets to stretch their legs! Check out the listing on HAR.com.

10312 Twin Oak Dr. Conroe, Texas 77385

Check out the before and after photos!

Before Photos

After photos

Photo Credit: BK Designs Real Estate Photography

If you need to schedule your home staging consultation, give me a call! I would love to help you get your home ready to sell!

http://www.StagingTheNest.com | 832-427-2463 | Ashley@StagingTheNest.com

Real Estate Home Staging

Hey there happy nesters! I am not sure about you, but I am truly enjoying this cooler weather here in The Woodlands! I sure hope it continues!

I want to talk today about our Realtor Relationships. For us, this means developing long lasting, effective relationships with Houston and The Woodlands areas Realtors who you as the homeowner will most likely work with, when it comes time to put your home on the market.

Our relationship with local Houston area Realtors, Brokers, Investors and Flippers is essential to our business and working with homeowners in more than one way.

stagingquoteFirst off, partnering with local agents and brokers as their home staging professional, gives them the competitive edge over other agents who simply don’t work with home stagers. Home Staging is the equivalent to product merchandizing, and when you are selling your home, you are competing with other homes on the market. Yo
u MUST set your home apart in order to attract buyers. This means properly decluttering, organizing, staging, photographing, and listing your home for sale in Multiple Listing Service {MLS}.

There are agents out there who believe that home staging does not work or is “fluff” for the industry. But the results truly speak for themselves. When a home has beedesignquote12n on the
market for months having NOT been staged, and does not sell, the homeowner usually gets frustrated and doesn’t know why. But when that same home is the
n staged and re-listed for sale, it generally will sell very quickly – sometimes within a week or two. However, I truly believe that it is incredibly important to stage a home prior to EVER listing it for sale. When you stage your home first, you will capture the market from day one. If you list and then stage, you will have lost a significant number of buyers online and/or at an open house.

The cost to stage your home is LESS than your first price reduction!

Secondly, agents who partner with a home staging professional will usually offer the home staging service as a part of their real estate listing service. What does this mean for you, the homeowner? This means you get a FREE home staging consultation! Your agent pays for this service for you. During this consultation, you get a professional home stager to walk through your home and give you priceless advice on how to make changes in your home in order to sell your home for top dollar! This advice you receive is unbiased and will give you insight to how a buyer sees your home.

Third, the relationship division is very important. When you work with your realtor who is also a “certified” home stager, you now have the same person providing you with Houston area neighborhood comps, as well as home staging tips. But you as the homeowner should want a true professional for each of those services. A Realtor will know about home staging, as many of them can take a 3-hour training course on home staging, but a professional home stager is certified through top accredited staging courses with hundreds of hours of training, online, in-person, hands-on and more. My point to noting this difference is that anyone with an eye for decorating a house can give you recommendations, but a true home staging professional will know all of things you will need to do to prepare your home inside and out, prior to and during the sale of your home. And the best part is that you get two professionals who are each experts in what they do, work together helping in the sale of YOUR home instead of one person doing all of this for you. A real estate marketing team will help you stay ahead of your competition and will make sure you do everything possible to go from “For Sale” to “SOLD!”

If you would like to schedule a home staging consultation, give me a call! I would love work with you and your realtor! Together, we will make the real estate marketing dream team for you! Check out our Home Staging options for more information about Occupied Home Staging and Vacant Home Staging.

Ashley@StagingTheNest.com | 832-427-2463 | http://www.StagingTheNest.com

Organizing & Decluttering

Hey happy nesters! Let’s talk about something that is really important. Maybe even something that could change your life! 😉

Are you someone who constantly feels like you need to “organize” or “declutter” your home? Don’t worry… I think we have all been there, especially those of us who have kids. I know there are days that I feel like toys and stuffed animals have taken over my life! But even more, laundry, the pantry, the fridge… OK, OK… You get the idea!

So to help make our lives a little easier, I have made a list of quick tips on how to quickly organize and declutter your home, and how to keep it organized!

  1. SIMPLIFY: The rule thumb is if you haven’t used whatever “it” is in 6 months or more, you should probably box it up and/or just get rid of it. This could be clothes, toys, paperwork, etc. The more you get rid of, the easier packing will be when it’s time to move. And if you are not moving, this will just help you get and feel more organized!
  2. BASKETS, BOXES, LABELING – OH MY!: The easiest way to organize a closet, pantry, laundry room, medicine cabinet, or even the kids play room is to simply purchase some cute similar style & sized baskets or decorative boxes – large enough to place your items in. Place your spices, laundry soaps, toys, books, etc. in these boxes and apply cute labels. The look of the baskets or boxes will make the space look uniform, hence naturally more organized. And the labels will help you remember what goes in each basket or box after using your items. This also will help teach the kids how to clean up after a day of playing. When selling your house, having a few extra baskets or bins available is essential. With these baskets, you can tuck away bathroom toiletries or your daily-use kitchen countertop items, paperwork, etc. in 15 minutes or less, and it will make getting ready for a showing or open house a breeze!
  3. PACK UP VALUABLES: If you are selling your house, I always recommend to pack up your valuables prior to listing your home for sale. This could be your wedding china, collectibles, guns, jewelry, etc. You don’t ever want to have those items out during a showing or open house. Not only do those items make your home feel cluttered, but they are simply a distraction to buyers.
  4. DECLUTTER YOUR CLOSETS!: There are 3 main closets that buyers look in. Yes they will look in every closet, but their judgmental eyes are generally on 3 specific areas: Entry/Hall Closet, Master Closet, and the Pantry. So my rule of thumb is this: If you don’t want someone to see what you have in those closets, declutter and organize them according to my above suggestions. With clothing, I recommend clearing out all items that are out of season, and to keep 30-45 days worth of clothing accessible. The goal is to sell your home quickly so there is no need to keep all of your belongings in the closet. Also, make sure that loose items are off the floor – this could be blankets, towels, shoes, whatever. Make good use of the built-in shelves to display those items, and use clear tubs or buckets to store those items in if you have a lot. The more organized you look to a buyers, the more the buyer feels as though you kept the home maintained. Our goal is to get the buyer to focus on what is staying in the home when they purchase, not your personal stuff that you are taking with you.

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    Photo Credit: The Container Store

  5. DECLUTTER (AND CLEAN) THE BATHROOM: Having clean looking and smelling bathrooms is essential to selling your home. Put away your toothbrush and toothpaste, perfumes and deodorants, and your hair products! Leave out fresh clean towels, a plant, hand soap, and a candle. Make your bathroom feel spa-like!

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    Photo Credit: Aerportodesantamaria.co

  6. KITCHENS SELL – LET’S MAKE YOURS LOOK AMAZING: Maximize counter space by removing all of the unnecessary items such as a toaster, knives, etc. Yes I know, you need those items to live, but you don’t and shouldn’t leave those items out during a showing or open house. What should be on the counter is a coffee station, a cookbook, a matching canister set, fresh fruit, and maybe even a floral arrangement. These items will showcase your kitchen in the best light!

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    Photo Credit: Studio 154 Photography | Staging The Nest

If you need more help with organizing, decluttering, and staging your home for sale, give me a call! I can help you get your home ready!

832-427-2463 | Ashley@StagingTheNest.com

Check out my website for more information! http://www.StagingTheNest.com

Interior Design Consultations

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Staging the Nest is not only a home staging company. We also offer Interior Design options for homeowners in the Houston and The Woodlands areas who just want to fall in love with their home again. Whether you have some outdated lighting fixtures and need some help on what’s hot and not, or need a whole home update, we can help! We don’t make you purchase anything through us; we simply give you advice on how to achieve your desired goals. We listen to your ideas and work with you to create a beautiful look in your home! And, if you want us to shop with or for you, we can – the choice is yours! We make designing and updating your style super easy!

Give me a call and we can chat about all your design options! 832-427-2463  |  Ashley@StagingTheNest.com

Home Staging & Photography

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So we all know that when you are looking to purchase a home, the first place almost every human being searches is online. Am I right, or am I right?!? So now that we all agree that I am right, let’s talk about Real Estate Home Staging and Photography. 🙂

Your online listing, which is published through the Multiple Listing Service (MLS) if you are working with a Realtor, allows each listing to showcase up to 32 images. Your listing then goes on http://www.HAR.com, http://www.Zillow.com, http://www.Redfin.com, and more in order to drive buyers to the available homes for sale in the area. In this case, the Houston and surrounding areas. Those 32 images are the first thing that buyers see when they click on a home that they are interested in. So, the goal is to have amazing photos in order to entice buyers to take their interest in your home further than the first photo. You want those buyers to schedule a tour right? So let’s make sure that your photos look Fabulous.

Step 1: Hire a Home Stager – Seriously you should call me, like NOW! 😉 832-427-2463

A professional, certified home stager (like me) will provide you with the tips and advice you need to make your home looking amazing while it is listed for sale. I will tell what to remove, pack, how to place items, why to place specific items, and really give you an “education” on how to appeal to buyers. My job is to give you unbiased advice in order to help you sell your home and get the best return on your investment. The Houston area market is highly competitive so it is considered a must to stage your home.

Step 2: PHOTOGRAPHY

Photos are one of THE most important parts of selling a home! If the photos look terrible, buyers are going to run the other way, especially if you are close to the top of the price point. In order to have great photos, do not and I repeat do not use iPhone photos for your listing. They distort color, lighting, size and scale of the inside of a home (in most cases). Even if you are selling your home yourself, spending the money on a professional Real Estate Photographer is essential and you will see the return on this investment! A professional Real Estate Photographer will pay close attention to detail, have the correct lighting in order to make your staged home look amazing, and you will set your listing apart from all the other generic listings! If you want to sell quickly and for top dollar, it truly requires an investment in the process to get it sold!

Step 3: Keep your home looking GREAT!

I know, I know… It is a serious pain to keep your house spotless while you live in it, especially if you have kids. I, too, have a 4 year old who LOVES to make giant messes on the regular so I completely get it. But in the end you will be happy that you put in the extra effort to keep your home gleaming and organized! Buyers will appreciate it and it will prevent any additional negotiations on price (buyers think a dirty or messy house is an unmaintained house).

So if you are thinking about selling your home, you should definitely give me a call! I can help you with the Home Staging Process!   832-427-2463  |  Ashley@StagingTheNest.com